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Case Studies

Hear how we’ve helped care businesses grow

Hythe Care

Hythe Care had been receiving enquiries from word of mouth, hospital referrals and offline marketing methods, however they felt they were not reaching their full potential with their marketing. Their aim was to get 6 new customers over one year, however once Smooth Digital came on board, within 3 months they had 10 new customers and have seen a 60% increase in admissions in the last 12 months.

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SilverBirch Healthcare

SilverBirch Healthcare are a family run Home Care business with over 60 years experience in the Care industry. After Smooth Digital came on board, SilverBirch Healthcare saw 30% business growth and they now have a 2.6% average Click To Lead rate.

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The Orders of St John Care Trust

The Orders of St John Care Trust is one of the UK’s leading not-for-profit care organisations working solely to provide high quality care for older people. Smooth Digital helped raise their brand awareness whilst showing a fresh and innovative approach to their social and digital campaigns.

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Rosemary Lodge

Smooth Digital created a comprehensive digital marketing strategy and brought it to life for Rosemary Lodge, ensuring the campaign was launched seamlessly and successfully, helping the home reach capacity.

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Bluebird Care

Bluebird Care is one of the largest providers of home care and live-in care services in the UK. In less than eight years they have grown from one business to 200, delivering 20,000 customer visits every day.

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We Care Group

Having met at a national Care Show, We Care Group approached the Smooth Digital  stand to understand how they can attract more private paying clients to their care homes with a view to increasing their occupancy rates & to also help build a waiting list.

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Ramsay Health Care

Our digital marketing campaign for Ramsay Health Care utilised our healthcare marketing knowledge to the fullest – our optimisation efforts led to an ultimate inbound enquiry increase of 512%.

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The Bay Care Group

Smooth Digital created a multi-channel marketing strategy to engage directly with their client’s targeted audience and encourage them to take the desired actions on whichever service they were comfortable with.

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Down Hall Residential Home

The previous owners of Down Hall Residential Home did not have a sound marketing strategy in place, which led the entrepreneurial new owners to try their hand at Google ads. However, they were spending a lot of money with little to no return and turned to us to devise a comprehensive digital marketing strategy that would successfully fill their empty beds.

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